Three women sharing a skincare moment with ästhetik products.

ESTHETICIAN-DEVELOPED SKINCARE

Skincare that takes the stress out of skincare.

Simple, purposeful formulas for real skin—so you know what to use, when to use it, and why.

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Customer reviews

In their own words

The textures, routines, and everyday details our customers talk about.

Customer reviews via Loox

Selected excerpts from customer reviews

  • “WOW — this stuff is incredible and gives you such a healthy glow without the “greasy” feeling.”

    Megan M. Verified review

    Liquid Gold Serum

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  • “Ästhetik has taken the stress out of skin care. Real ingredients, real results!”

    Shelby S.

    Hyaluronic Serum

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  • “Goes on so smoothly and doesn’t collect in fine lines or pores. Bonus that it’s tinted!”

    Mary M. Verified review

    Tinted Mineral Sunscreen SPF 50

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Customer Reviews

Overall rating: 4.9 / 5 from 282 reviews.

Customer photo review of tinted mineral sunscreen spf50 | 3.9oz

I’ve never been so in love with a skincare line as I am now! I’m just two weeks into my new routine and I can already see a difference! Thank you for creating such wonderful, clean products that actually work.

tinted mineral sunscreen spf50 | 3.9oz

Store owner replied: Heather, thank you so much for taking the time to share this. 🤍 Hearing that you’re already seeing a difference in your skin after just two weeks means more to us than you know. We put so much care and intention into every formula, and knowing that you’re loving your new routine is exactly why we do what we do. Thank you for trusting ästhetik with your skin — we’re so grateful to have you here as part of our ästhetik family. 🤍

Customer photo review of vitamin c serum | glow-boosting hydration + brightening

I am 50 years old and have had deep lines. Been getting glycolic peels. Thisbtume around I used your product afterwards. Hardly any deep peeling and the new skin is better than it's ever been. I have tried every product from revision c to Clarion. This is by far the best

vitamin c serum | glow-boosting hydration + brightening

Store owner replied: Thank you so much for sharing this. It truly means a lot to hear that your skin responded so well. Glycolic peels can be transformative, but what you use afterward makes a big difference in how the skin heals and renews. We’re really glad our product helped support that process and that you’re seeing such beautiful results. At 50, skin renewal naturally slows, so supporting the barrier while encouraging gentle cell turnover becomes even more important. Hearing that your new skin looks better than it ever has is the kind of feedback that motivates us to keep creating formulas that genuinely help people feel confident in their skin. A small pro tip that many of our clients find helpful after a peel: focus on hydration and barrier repair for several days while the skin is renewing. Using a nourishing serum like our vitamin C and moisturizer consistently — and protecting the skin with daily SPF — helps maintain that fresh, smooth result much longer. Thank you again for trusting us with your skincare and for taking the time to share your experience. It means a great deal to our us!

Customer video review of organic tinted mineral sunscreen spf50 | 3.9oz

This organic mineral sunscreen is great, and it keeps my skin hydrated and supple. Goes on so smoothly and doesn’t collect in fine lines or pores. Bonus that it’s tinted!

organic tinted mineral sunscreen spf50 | 3.9oz

Store owner replied: Thank you so much for your kind words! We love hearing that the tinted mineral sunscreen keeps your skin feeling supple and radiant. It’s one of our favorite everyday essentials for that effortless, hydrated glow. We’re so glad it’s become a part of your routine! - your ästhetik skincare team 🩵

Customer video review of vitamin c serum | glow-boosting hydration + brightening

It’s what my skin’s been missing! I ran out of my Ästhetik Vit C Serum many months ago & I didn’t realize how desperately my skin was missing this nurturing product, until I placed my reorder Ahhhh!

vitamin c serum | glow-boosting hydration + brightening

Store owner replied: Thank you so much for sharing this — we LOVE hearing this kind of feedback! 💛 Our Vitamin C Serum really is a skin “reset button,” and it makes us so happy to know your skin missed it just as much as you did. We’re thrilled to be back in your routine. ✨ Here’s to your glow coming back stronger than ever! ❤️- your ästhetik skincare team

Customer photo review of ästhetik skincare travel set | mini kit • TSA carry on size

I’m loving my travel kit while in Germany!!!

ästhetik skincare travel set | mini kit • TSA carry on size

Store owner replied: We love hearing that! So glad the travel kit is coming through for you all the way in Germany 🇩🇪✨ Thanks for bringing ästhetik along on your adventures—safe travels and keep glowing! 🩵

Customer photo review of hyaluronic serum | plumping + hydrating + smoothing

Just finished my night time skin care routine and I say it every night to myself…… I LOVE THESE PRODUCTS!! Ästhetik has taken the stress out of skin care. Real ingredients, real results! As someone with very reactive skin, I apply every serum, lotion, cleanser etc. with confidence. Can’t recommend these products enough!! Thanks Ästhetik!

hyaluronic serum | plumping + hydrating + smoothing

Store owner replied: This just made our whole day! 🥹 Knowing that our products have become a trusted, feel-good part of your nightly routine — especially with reactive skin — means everything to us. We believe skincare should feel safe, simple, and effective, and we’re so grateful you feel that too. Thank you for sharing this beautiful feedback and for being part of the ästhetik family! 💛

Customer photo review of liquid gold serum | anti-aging active serum • hydrate, glow, protect

Love the products ordered- you had me sold at “lazy girl routine” lol but definitely ordered my teen daughter sunblock too- fast shipping was also a huge plus! Thank you

liquid gold serum | anti-aging active serum • hydrate, glow, protect

Store owner replied: Haha!! we love a good simple routine too! And as a fellow mom, what you are teaching your daughter about good skincare and sun protection...priceless. She'll thank you one day!! (maybe she already has :) Thank you for he review, it helps so many! We appreciate your support and welcome to the ästhetik family!

Customer photo review of liquid gold serum | anti-aging active serum • hydrate, glow, protect

One of my friends told me how much she loved this serum (and she has AMAZING) skin, so I figured I’d give it a go, as I’d been looking for a new serum/extra moisture. WOW — this stuff is incredible and gives you such a healthy glow without the “greasy” feeling. You only need a teeny bit for solid hydration and a healthy glow. This is now a staple in my skincare routine. Oh, and it smells divine!

liquid gold serum | anti-aging active serum • hydrate, glow, protect

Store owner replied: Thank you so much for sharing your experience! Liquid Gold serum is a queen and we love hearing how it helps so many people and is transforming skin! Let us know if you need anything, we are here to help anyway we can!

Customer photo review of vitamin c serum • glow-boosting hydration + brightening

Less dry and love the evenness it creates

vitamin c serum • glow-boosting hydration + brightening

Store owner replied: Thank you so much for sharing that! We’re thrilled you’re loving the evenness—it’s exactly what we aim for. There’s nothing better than that smooth, balanced glow, and we’re so happy it’s working for you. Can’t wait to hear how your skin continues to thrive with it! 🩵🩵

Customer photo review of liquid gold • anti-aging active serum

I have an auto immune condition that affects my skin, particularly my hands. They become hot, painful, itchy, etc. I have tried every cream, lotion, potion, prescription there is with minimal relief. I noticed after doing my skin care, rubbing the excess in my hands, Liquid Gold was providing relief. Today, my hands are significantly improved. I’m eternally grateful for the relief this product has given and I will NEVER be without it. Liquid Gold is exactly that! Thank you Jen and Alexis for this AMAZING and for me life changing product!

liquid gold • anti-aging active serum

Store owner replied: This makes us so so so happy to hear! Your relief and success with liquid gold brings joy to us! Thank you so much for sharing your experience and know we’re always here to help! 🩵

Customer photo review of vitamin c serum

I’ve been using your products for 8 months and I love how my skin looks and feels! Thank you for a great, affordable product!

vitamin c serum

Store owner replied: Thank you so much for sharing your experience! We appreciate it so much and it helps so many people! 🩵🩵

Customer photo review of skincare travel set

My skin feels better in the two days I have been using this than it has in months! So pleased with these products 🙌

skincare travel set

Store owner replied: This makes us so happy to hear!! Thank you sharing your experience with everyone! 🩵

Customer photo review of skincare travel set

Love my travel set! Thank you Asthetik!

skincare travel set

Store owner replied: Thanks for sharing Sarah! We love that you love it!! ❤️

Customer photo review of organic tinted mineral sunscreen SPF 50

I've used it numerous times while out on the golf course for the day already and love it!

organic tinted mineral sunscreen SPF 50

Store owner replied: This makes us so happy to hear!

Customer photo review of skincare travel set

Ordered these for my trip to London for my carry on. Worked out perfect.

skincare travel set

Store owner replied: YAY!!! We love hearing this! Thank you!!💙

Customer photo review of skincare travel set

Perfection!! I brought this up with me on a seven day trip and it was exactly what I needed! I didn’t want to bring my entire line because I was only gone for a week and this was the solution I needed. I will definitely be ordering more.

skincare travel set

Store owner replied: Fantastic! And beautiful pic!!

Customer photo review of skincare travel set

I am so excited you offer the travel set now! I love everything about it! Its perfect for weekend getaways or my current trip- 10 days and I'm still good! So obsessed!

skincare travel set

Customer photo review of skincare travel set

Shout out to the greatest little skincare army in vacay form!

skincare travel set

Customer photo review of liquid gold serum

I’ve been using this serum for almost a week and it is literally gold! It makes my skin super glowy and bright, it’s been a great addition to my routine !

liquid gold serum

Customer photo review of ocean cleanser

Sooooo excited!!! Just got my skincare! The presentation is so nice! I was sick of my skincare showing up in a brown Amazon box bouncing around. I’ll be back to post more on my experience, but thought this deserved attention!

ocean cleanser

Customer video review of ocean moisturizer

Absolutely love this moisturizer! I had been on the hunt for one that felt silky smooth and wasn’t $100! Every over the counter moisturizer I tried seemed to leave my skin sticky and I just hated them. This one is buttery soft and my skin even felt amazing through the whole day and into the next! Highly recommend

ocean moisturizer

Customer photo review of ocean moisturizer

I typically use medical grade skincare (skinmedica & skinbetter), but I kept hearing such great reviews about Asthetik’s that I figured I would give it a try. Let me tell you, I was impressed. From the quick delivery, to the packaging, to the product itself. This moisturizer was everything my skin needed. It’s thick but light weight. It provides the perfect amount of moisture to my skin during these dry winter months, without feeling sticky or heavy. Highly recommend this product, it’s my new favorite!

ocean moisturizer

Customer photo review of reset cleansing oil

This product is so good! I use it daily. I’ve never had a product that truly took off all my makeup like this one. I was always left feeling like I still had mascara on, but now using the reset cleansing oil, my skin is left feeling clean and makeup free after just one wash! I strongly suggest this product, I even have my mom using it. We’re love with it!

reset cleansing oil

Customer photo review of liquid gold serum

Always in my arsenal! I have been using liquid gold for three years and I pray they never stop making it! I am 51 and my skin has never been more balanced and healthy. I get compliments all the time.

liquid gold serum

Best serum!

liquid gold serum | botanical repair facial oil

Store owner replied: Thank you Kelly! We love that you love our liquid gold serum as much as we do! It’s so nourishing for skin so we appreciate you sharing your experience with others 🩵🩵

I don’t have puffy eyes. Bottle doesn’t say where to apply it. I love the oil. Makes my skin feel good

liquid gold serum | botanical repair facial oil

Store owner replied: Thank you so much, Tamara! 💛 We’re so glad you’re loving Liquid Gold and how it makes your skin feel. It’s actually not designed specifically for puffiness around the eyes — Liquid Gold is our botanical facial oil created to nourish, replenish and support dry or depleted-looking skin while helping give it that healthy, luminous glow. You can apply a few drops to the face, neck and décolleté as the final step in your evening routine, or before your moisturizer and sunscreen in the morning. A little goes a long way! ✨

I love this product!

clarity cleanser | acne or oily skin + anti-aging support

Store owner replied: Thank you so much, Lisa! 🤍 We’re so happy to hear you’re loving the Clarity Cleanser. There’s nothing better than finding a product that your skin truly loves, and it means so much to us that you took the time to share this. Thank you for trusting ästhetik with your skin! ✨ your ästhetik team 🩵

Always excited to get my great products!

ocean moisturizer | anti-aging + mineral rich hydration

Store owner replied: Thank you so much, Regina! 🤍 We always love seeing your name come through on an order. Your continued support truly means so much to our small business, and we’re so happy our products have become part of your routine. We hope you love every package just as much as we love sending it your way! ✨ — your ästhetik team🩵

I bought this with the eye serum for a friend. I have been using these products for over a year and love them!

liquid gold serum | botanical repair facial oil

Store owner replied: Valerie!! Thank you so much for taking the time to leave a review for our Queen…. Liquid Gold Serum ☺️ We appreciate it and love having you as part of our ästhetik family! 🩵

Reduced pores, brighter skin. Really loving the products, especially the daily moisturizer.

renewal night moisturizer | dewy + occlusive = massive hydration

Store owner replied: Sheryl, this makes us so happy to hear! We love that you’re seeing brighter skin and a difference in your pores—and that the Daily Moisturizer has become a favorite. There’s nothing better than hearing when someone is genuinely loving their skin and their routine. Thank you so much for sharing this with us and let us know if you need anything! 🤍

Love all your products!

retinol serum | plant-based anti-aging + clear skin vitamin a

Store owner replied: Gina, thank you so much! We always love seeing your name pop up. It means so much to us that you continue to trust and love our products. We truly appreciate your continued support! ❤️❤️

I liked it but it didn't hydrate my skin and seemed to sit on top and remain oily

liquid gold serum | botanical repair facial oil

Store owner replied: Hi Erin, thank you for sharing your feedback. We did want to clarify one important distinction for anyone considering Liquid Gold: it is formulated and described as a nourishing facial oil, rather than a hydrating serum or moisturizer. Hydration refers to increasing water content in the skin, while nourishing facial oils primarily help replenish lipids, soften the skin and support the skin barrier. Liquid Gold is designed to absorb readily when a small amount is applied, but the way any facial oil feels can vary depending on how much is used, your skin type, and the products it is layered with. If additional hydration is the goal, we typically recommend pairing it with a water-based hydrating product rather than relying on an oil alone for that purpose. We also make ourselves available for skincare questions and personalized product guidance, and we would have been happy to help troubleshoot your routine or recommend a better combination for your skin. Please feel free to reach out to us anytime—we’re always happy to help.

So far works great!

tinted mineral sunscreen spf50 | 3.9oz

Store owner replied: Thank you so much, Norene! We’re so glad you’re loving the Tinted Mineral SPF 50. ☀️ A little end-of-day tip: because mineral sunscreen is designed to stay put on the skin, we love using our Reset Cleansing Oil as the first step at night. The oils help dissolve sunscreen, makeup, and excess sebum so they rinse away easily without harsh scrubbing or stripping the skin. Follow with your regular cleanser for a fresh, clean reset before your nighttime skincare. 🤍 Welcome to the ästhetik family, and if you ever have questions about your routine or how to get the most from your products, we’re always happy to help!

Wonderful products

clarity spot treatment | acne • breakouts + skin barrier support

Store owner replied: Barbara, thank you so much for your kind words and continued support! It means so much to us that you continue to choose and enjoy our products. We’re truly grateful to have you as part of the ästhetik family. 🩵

Perfect!!

ocean cleanser | anti-aging + replenishing

Store owner replied: Thank you so much, Debbie! We love hearing that the Ocean Cleanser has been perfect for your skin. It means so much to us when someone finds an ästhetik product they truly love. Thank you for trusting us with your skin and for taking the time to share this! 🤍

I love it. I need to get daily cleanser and schedule a facial soon

liquid gold serum | botanical repair facial oil

Store owner replied: Thank you so much for your kind words, Catherine! 💙 We’re so happy you’re loving Liquid Gold—it truly is one of our favorites too. We’d love to help you find the perfect daily cleanser for your skin, and we can’t wait to welcome you back for a relaxing facial. Thank you for trusting us with your skincare journey. See you soon!

I am in full on perimenopause and my rosacea has been flaring non stop. This serum has helped repair my skin barrier and doesn't sting my skin.

hyaluronic acid serum | plumping + hydrating + smoothing

Store owner replied: Thank you so much for taking the time to share this, Erin. I’m sorry you’ve been dealing with such persistent rosacea flare-ups during perimenopause—I know how challenging that can be. It means a great deal to hear that our hyaluronic acid serum has helped support your skin barrier without causing any stinging. That’s exactly what we hoped to create: gentle, effective hydration for even the most sensitive skin. We’re truly grateful for your trust and for sharing your experience with others. Wishing you continued comfort and healthier, happier skin. Please let us know if you have any questions! 💙

Great product!

liquid gold serum | botanical repair facial oil

Store owner replied: Thank you so much, Ginger! We truly appreciate you taking the time to leave us a 5-star review. It means a lot to know you’re enjoying our award-winning Liquid Gold Serum. Your support helps our small business continue doing what we love—creating clean, botanical skincare that delivers real results. We hope your skin continues to love it, and we’re grateful to have you as part of the ästhetik family. 💛

Jen, Alexis, and Megan together with ästhetik skincare products.
Jen, Alexis & Megan · The women behind ästhetik

Our story

Meet the women behind ästhetik

Skincare should help you feel confident in your own skin.

ästhetik grew from Alexis’s work as an esthetician and a shared vision with Jen and Megan: to make thoughtful skincare part of everyday life.

From the treatment room to your routine at home, our focus is simple—purposeful formulas, approachable care, and support for your skin at every age and stage.

Discover our story

Our commitments

Care in every detail

The standards behind the skincare you bring into your daily routine.

Purposeful formulas

Thoughtfully selected botanical ingredients, formulated to make everyday skincare feel simple.

Cruelty-free care

Leaping Bunny certified, with a commitment to keeping animal testing out of our products and supply chain.

Small-batch care

Made in small batches, with close attention to the formulas you make part of your daily ritual.

Thoughtful packaging

Bamboo details and less unnecessary outer packaging—a considered approach to how your skincare arrives.

A little guidance, delivered

Good skin advice. Straight to your inbox.

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Skincare, explained

From the journal

Clear answers to everyday skincare questions, from our estheticians.

Explore the journal

Getting started

How to patch test a new product

A step-by-step guide to trying something new, one product at a time.

Read article

Morning care

Do you need vitamin C if you wear sunscreen?

Understand where vitamin C fits in your morning routine—and how it works alongside daily SPF.

Read article

Everyday essentials

Are cleansing tools really necessary?

A closer look at cleansing brushes, gentle technique, and keeping your routine simple.

Read article

Behind the scenes

Life at ästhetik

Skincare tips, familiar faces, and moments from our spa. Get to know the people behind your daily ritual.

Real people. Everyday rituals. A little ästhetik.